- Client: HSBC Life
- Category: Motion Graphics Video
- Date: 19 3 月, 2020
We are excited to present the introduction to the animation video for HSBC Retirement Plan, created by our company for HSBC Life. This video employs the metaphor of bowling as a way to compare public and private annuities. Through this engaging analogy, the video aims to provide viewers with a clear understanding of the benefits and differences between these two types of annuities in the context of retirement planning.
The video begins by introducing the concept of retirement planning using the sport of bowling. It sets the stage for exploring the options available to individuals when it comes to securing their financial future during retirement.
As the video unfolds, it delves into the comparison between public and private annuities. It explains that public annuities, such as those provided by government pension schemes, are similar to bowling with standard bowling balls. They offer a basic level of retirement income, but they may have limitations in terms of flexibility and customization.
On the other hand, the video introduces private annuities, represented by customized bowling balls. It highlights that private annuities, like those offered by HSBC Retirement Plan, provide individuals with more flexibility and control over their retirement income. Private annuities can be tailored to individual needs and preferences, offering a range of features and options to enhance retirement planning.
The video elaborates on the benefits of HSBC Retirement Plan, such as the ability to choose different payout options, the potential for higher returns, and the option to customize the plan according to specific retirement goals. It emphasizes that HSBC Retirement Plan aims to provide a comprehensive and personalized solution to help individuals secure a comfortable and fulfilling retirement.
By using the metaphor of bowling, the video simplifies the complexities of public and private annuities, making it easier for viewers to grasp the differences between the two. It aims to empower individuals to make informed decisions about their retirement planning, illustrating the advantages of choosing a private annuity like HSBC Retirement Plan.
In conclusion, the HSBC Retirement Plan animation video utilizes the metaphor of bowling to compare public and private annuities. It emphasizes that while public annuities provide a basic level of retirement income, private annuities like HSBC Retirement Plan offer greater flexibility and customization. The video encourages viewers to consider the benefits of private annuities and make informed choices for their retirement future.
Join us on this engaging journey through the HSBC Retirement Plan animation video. Discover how a private annuity can provide the flexibility and control you need to secure a fulfilling retirement. HSBC Life is here to provide the financial solutions and support you require for a comfortable and enjoyable retirement journey.
Client Detail

HSBC Life
HSBC Life (International) Limited is part of the HSBC Group, and wholly owned by The Hongkong and Shanghai Banking Corporation Limited ("HSBC"). As the leading life insurer in Hong Kong, HSBC Life offers a wide range of life insurance products through HSBC banking channels and third-party brokers, including solutions to meet your protection, education, retirement, wealth growth and legacy planning needs.
Client Website:
https://www.hsbc.com.hk/insurance/hsbc-life/
Client Website:
https://www.hsbc.com.hk/insurance/hsbc-life/
