Green Power Butterfly Care in the City Campaign

Green Power Butterfly Care in the City Campaign

We are excited to introduce the Green Power Butterfly Care in the City Campaign, skillfully created by our company for Green Power. This engaging campaign aims to raise awareness about environmental conservation and promote the importance of caring for butterflies in urban areas.

Key Highlights of the Campaign:
-Poster and Key Visual: The campaign features visually captivating posters with a key visual that creatively incorporates hands with body painting to form the shape of a butterfly. This unique visual representation effectively conveys the campaign’s theme: “Butterfly Explorer, Butterfly Care in the City.” The use of hands and body painting symbolizes the connection between humans and nature, highlighting the role individuals play in preserving and protecting butterfly habitats in urban environments.

-Theme: The campaign’s theme emphasizes the exploration and care of butterflies within city settings. It recognizes the significance of urban spaces as potential habitats for butterflies and promotes the idea that individuals can actively contribute to creating a butterfly-friendly environment. The theme encourages people to become “butterfly explorers” by learning about butterfly species, their habitats, and the actions they can take to support their survival in urban areas.

-Green Power Butterfly Care in the City Campaign: The campaign aims to educate and engage the community in butterfly conservation efforts. It provides information on creating butterfly-friendly gardens, planting native vegetation, and reducing the use of pesticides in urban landscapes. By promoting these practices, the campaign encourages individuals to actively participate in caring for butterflies and their habitats within the city.

The Green Power Butterfly Care in the City Campaign, created by our company, is an engaging initiative that promotes environmental conservation and emphasizes the importance of caring for butterflies in urban areas. Through visually captivating posters featuring a key visual of hands with body painting forming a butterfly, the campaign conveys the theme of “Butterfly Explorer, Butterfly Care in the City.” By encouraging individuals to become “butterfly explorers” and providing information on creating butterfly-friendly environments, the campaign aims to raise awareness and inspire action towards preserving the urban butterfly population.

Client Detail
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Green Power Green Power was founded in 1988 by a group of dedicated Hong Kong volunteers who care about the local environment. Since then, we have remained committed to promoting environmental education as we believe that education is key to changing the way we think and behave. We were awarded The 2nd China Environment Prize, which recognized our relentless effort in environmental education.

Client Website:
https://www.greenpower.org.hk/en/